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How Pennies came to be...
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A family recipe
Becca's Grandbetty enhanced a southern cheese straw recipe, making it irresistibly crunchy and delightfully spicy. Growing up, Becca's Dad taught her learned how to 'pinch Pennies' for holiday gifts.
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A class project
After years in corporate America and many 5-star Penny reviews, Becca launched "Piedmont Pennies" as an MBA class project to help the world "Stay Cheesin" during COVID-19.
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A community
Today, Piedmont Pennies bakes full-time in Charlotte, NC, with Penny Pals (loyal customers) across the country.
A Taste of Southern Comfort
The best moments happen around the table.
Our handmade Southern cheese crackers are inspired by generations of tradition—crunchy, cheesy, and downright irresistible.
Whether you're hosting a party, building a charcuterie board, or looking for a nostalgic comfort snack, Piedmont Pennies bring bold cheddar flavor and Southern charm to every bite.
Proudly made in North Carolina, our woman-owned snack company is committed to delivering small-batch, locally crafted snacks that taste like home.
The Best Snack for Any Occasion
A Family recipe with Southern Roots – inspired by homemade cheese straws, our crackers deliver rich, nostalgic flavors with every bite.
Small Batch, Big Flavor – We bake in our commercial kitchen using real aged cheddar, butter, and a hint of spice, ensuring the perfect crunch and taste in every batch.
Crunchier & Cheesier than Cheese Straws – If you love classic cheese straws, you’ll love our extra-crispy, ultra-cheesy twist on this Southern favorite.
Perfect for Parties, Gifts, & Everyday Snacking – Available in multiple flavors and sizes, Piedmont Pennies are great for gifting, entertaining, and elevating your snack game.
A Proud North Carolina Snack – Made with care in the Carolinas, our local snack is a favorite at gatherings, farmers' markets, and specialty stores across the South.
Becca and her Grandbetty
From a Family Recipe to a Beloved Woman-Owned Brand
What started as a homemade snack for friends and family has now become a beloved cheese cracker shared across the country.
Becca started this business as part of an MBA class project at UNC Chapel Hill during the challenging days of COVID-19. She baked these crackers to help friends and family “Stay Cheesin!” during tough times. Soon enough, a simple family recipe became a North Carolina snack brand bringing joy to every bite.
Pennies production team
Taste the Tradition
We’re proud to continue the tradition, baking with the same love and care as Grandbetty did. Whether you grew up on Southern cheese straws or are discovering them for the first time, Piedmont Pennies bring a delicious taste of Southern hospitality to your home.
Proud woman-owned business
Certified woman-owned food business by the Women's Business Enterprise National Council (WBENC).
For more information...
Pennies small business updates
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Pinching Pennies — and Turning Them Into Gold: ...
Read more about Piedmont Pennies Cheesy Biscuit Bites and its startup story in Orange Slices, Chapel Hill's local column.
Pinching Pennies — and Turning Them Into Gold: ...
Read more about Piedmont Pennies Cheesy Biscuit Bites and its startup story in Orange Slices, Chapel Hill's local column.
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We're Cooking with GAS!!! HBD!
Read about Piedmont Pennies' commercial kitchen, permit approval and final inspections! We're COOKING WITH GAS! Happy Birthday to Becca!
We're Cooking with GAS!!! HBD!
Read about Piedmont Pennies' commercial kitchen, permit approval and final inspections! We're COOKING WITH GAS! Happy Birthday to Becca!
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Pennies in the news!
Read about Piedmont Pennies, one of the iconic local small businesses highlighted in PaperSkyScraper, Charlotte's legendary gift store located on East Blvd in the Dilworth neighborhood.
Pennies in the news!
Read about Piedmont Pennies, one of the iconic local small businesses highlighted in PaperSkyScraper, Charlotte's legendary gift store located on East Blvd in the Dilworth neighborhood.
